Apparently the new Phones 4U Advert is scaring the British to the point where they are considering a banning the commercial from airing on TV. The ad entitled “The Haunting” features a ghostly dead girl has Britain’s Ad Standards Authority considering the ban after receiving some 200 complaints from consumers who say it upset them or their kids.
From Lara O’Reilly of Marketing Week
The Advertising Standards Authority (ASA) has received 185 complaints about two ads that launched last week, both featuring a scary girl character, with the tagline “Missing Our Deals Will Haunt You”.
The regulator says it is currently assessing the complaints to establish whether there are grounds for launching an investigation. Read More
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