Subaru Outback commercial advertising takes to a great new marketing plan to attract more attention by introducing the Subaru Outback Detergent. Starring in this Subaru Outback TVC which is actually an infomercial disguised as a viral digital media campaign (following me so far?) is a brilliant idea. Thumbs up to the ad agency and production company behind this: Carmichael Lynch, Minneapolis and Hungry Man, New York/LA. Read more for full credits and just how to get your hands on the the new OutBack Detergent….at a Subaru dealer near you.

Agency: Carmichael Lynch, Minneapolis
Chief Executive Officer: Mike Lescarbeau
Chief Creative Officer: Jim Nelson
Group Creative Director: Randy Hughes
Associate Creative Director, copyriter: Conn Newton
Senior Art Director: Bill Whitney
Director of Integrated Production: Joe Grundhoefer
Senior Integrated Producer: Freddie Richards
Executive Art Producer: Sandy Boss Febbo
Art Producer: Jill Kahn

Production Company: Hungry Man, New York/LA
Director: Scott Vincent
Partner, Executive Producer: Kevin Byrne
Executive Producer: Cindy Becker
Producer: Nate Young
DP:Marc Laliberte

Editorial: Beast
Editor: John Dingfield
Assistant Editor: Mark Bachara
Executive Producer: Kim Walsh
Online: Drive Thru
Online Editor: Derek Johnson
Editorial Supervisor: Beth Wilson

Music: Beacon Street Studios
Composer: Andrew Feltenstein
Senior Producer: Adrea Lavezzoli
Sound Design/Mix: Brahmstedt White Noise
Mixer: Carl White
Producer: Annie Sparrows
Colorist: Dave Hussey @ Company 3
Animation: J.J. Sedelmaier Productions, Inc.