The new Apple iPhone 3Gs commercial, “Break In” gives us nothing spectacular but simply introduces us to the iPhone 3Gs. They think it’s the same but the advert claims it to be the fastest 3G iPhone yet.
Break In iPhone 3Gs advert credits:
Agency: TBWA\Media Arts Lab
Chief Creative Officer: Lee Clow
Executive Creative Directors: Duncan Milner, Eric Grunbaum
Creative Directors: Scott Trattner, Alain Briere
ACD/Art Director: Nathan Iverson
Sr. Copywriter: Kevin Tenglin
Agency Producers: Mike Refuerzo, Chrissy Gilmartin
Production Co: Anonymous Content
Director: David Fincher
DP: Jeff Cronenweth
Editorial Co: Rock, Paper, Scissors
Editor/Colorist: Angus Wall
Music Composer: David Holmes
Sound Design: Ren Klyce