Great new commercial for Cosmote, “Chorus Smart Play” by Bold Ogilvy Greece.
The release attached with the commercial: A choir of mobile, landline phones and laptops produces a wonderful melody which is made out of every possible combination of these three to illustrate that every mix between any two or all three means of communication is now made possible by Cosmote, Greece’s leading mobile telecommunications provider.
The film was shot featuring a live choir in the biggest music hall in Athens to provide the best sound and acoustics. The choir was trained by a choreographer and a team of musicians wrote an original music score.
The film pays-off with the phrase: ‘The most harmonic combinations between mobile, landline phones and internet on the go’.
Cosmote Advert Credits:
Agency: Bold Ogilvy
Client: Cosmote mobile phone network
Executive Creative Director: Yannis Sideris
Creative Director: Lazaros Nikiforidis
Copywriter: Giorgos Kannelopoulos, Petri Capetanopoulou
Art Director: Vagelis Tolias
Planning Director : Marina Triantafyllidou
Account Planner: Michael Paredrakos
BU Director: Elias Mavidis
Account Director: Giorgos Zarogiannis,
Account Manager: Theodore Kachaidis
Account Executive:Kallia Vergadou
Production Company: Foss
Producer: Michalis Alexakis, Eleni Asvesta
Director: Harry Patramanis
Photography Director:Aris Stavrou
Art Director: Kostas Papas
March 25th, 2009 at 5:54 am
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