The new Pepsi Cola commercial titled “Pass” is actually a nice visual of defining moments in history, the ad created by the advertising agency TBWA/CHIAT/DAY, USA features the music of  The Who and the song “My Generation”.  Personally, Pepsi can own “History” the way Coke does,  they can have the 80s and up but trying to show it being the choice of those generations in the 30′s through 70s is a stretch.  Let’s hope they create some more great commercials like this.

Pepsi has also decided not run any ads for this years Super Bowl. First time since 1985 we wont be seeing any of the great Super Bowl ads from Pepsi.

Advertising Agency: TBWA\CHIAT\DAY, USA
Worldwide Chief Creative Officer: Lee Clow
Executive Creative Director: Rob Schwartz
Creative Directors: Brett Craig, Joe Shands
Art Director: Xanthe Hohalek
Copywriters: Melissa Pipeling, Michelle Lewis
Head of Production: Richard O’Neill
Executive Producer: Anh-Thu Le
Producers: Anh-Thu Le, Chris Capretto
Production Company: MJZ
Director: Dante Ariola
Music: The Who “My Generation”