A series on new print ads for Mercedes Benz created by Jung von Matt/Alster, Hamburg, Germany; has animals talking to us as the headlights of a Mercedes Benz shine on them in the middle of the road. Go ahead and get them. With ABS, ESP, ILS and BAS Brake Assist the road is a safer place to be. For everybody thanks to Mercedes Benz.

Mercedes Benz Prints Ads - Squirrel

In the Squirrels own words:
I’m too young! I never saw the ocean! I never learned to dance! I never knew true love! I never got to travel! I never learned algebra! I never made a snow angel! Besides, this can’t be my time to go – I’M THE ONLY ONE WHO KNOWS WHERE ALL THE NUTS ARE BURIED!
Go ahead and get them. With ABS, ESP, ILS and BAS Brake Assist the road is a safer place to be. For everybody.

Mercedes Benz Print Ads - Deer

In the Deers own words:
Oh man, there’s a lot going on in the forest right now, what with the beginning of Fall, the hunters, and the constant frolicking. Plus, mating season is in full swing, so I’m in full swing too, if you know what I mean. Anyways, sorry about this – you’re driving around minding your own business, and suddenly I’m here in the middle of the road like a deer in headlights. That’s so cliché it’s embarrassing.
Cliché or not, with ABS, ESP, ILS and BAS Brake Assist the road is a safer place to be. For everybody.

Mercedes Benz Print ads Credits:
Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Executive Creative Director: Deneke von Weltzien
Creative Directors: Thimoteus Wagner, Christian Fritsche
Art Director: Jonas Keller
Copywriters: Daniel Pieracci, Christian Anhut
Graphic Designer: Dennis Wagner
Published: 2008